Why Do Businesses Purchase Glassdoor Reviews for Growth?

Why Do Businesses Purchase Glassdoor Reviews for Growth?

ByKisor Kapoor

In today’s world, job seekers form their opinions about any organization based on online reviews found on platforms such as Glassdoor. These platforms allow employees and former employees to share their experiences, feedback, and comments. Job applicants often review these insights before considering employment opportunities.  Glassdoor is one of those platforms where several organizations made…

The Impact of Review Bombing in the Digital Marketplace

The Impact of Review Bombing in the Digital Marketplace

ByKisor Kapoor

In the vast landscape of online retail, review bombing emerges as a daunting challenge, where groups of users attempt to manipulate product ratings through an influx of coordinated reviews. This article delves into the nature of review bombing, its impact on businesses and consumers, and effective strategies to mitigate its effects. What is Review Bombing?…

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